
This year’s Agency Faces to Watch list is bursting with next-gen talent. From rising stars in creative to future leaders in digital, creative, media and PR, these individuals aren’t just making an impression — they’re shaping the future of the industry. Here are the Media Faces to Watch 2025.
Each one has been nominated by their agency, backed by senior leadership, and recognised for their passion, potential and performance. Whether they’re crafting bold ideas, cracking complex briefs, or pushing boundaries behind the scenes, they represent the best of what’s next.
Congratulations to all those featured.
Scroll the list below for our Media Faces to Watch.
Keep an eye out as our Creative and Digital are already out, and our PR categories is coming up next. You can also read the digital version of the magazine here.

Abedlrahman Tkaidek, Media Manager, Spark Foundry

Ahmad Soubra, Senior media executive, Zenith

Ali Naboulsi, Senior Executive – Data Analyst, Initiative KSA

Ali Panjwani, Performance Director, Assembly

Ali Tourba, Senior Performance Executive, Mindshare Lebanon

Alia Ali, Account Director, Boopin

Aly ElDin Mohamed Hussein, Senior Media Executive, UM MENAT

Amir Kamal Abdelaziz, Media Manager – Performance, Magna Global KSA

Amira Nour Adam, Media Planner, Fusion5

Amr Abdelfattah, Media Planner, Hearts & Science

Ashank Suresh, Integrated Media Planner, Initiative Media Middle East

Atieh Malkawi, Senior Manager – Planning, PHD Media

Bana Diranieh, Media Manager, Zenith

Basil Alnajjar, Performance Marketing Manager, Starcom

Bilal Khauli, Manager – Performance Marketing, Publicis Media

Cindy Khayat, Media Planner, Fusion5

Clara Kanso, Senior Media Executive, Spark Foundry – Publicis Groupe

Clea Obeid, Media Executive, Zenith Media

Dana Oueini, Media Executive, Mediaplus Middle East

Diala El Hout, Integrated Media Planning Executive, Initiative MENA

Elsa Badran, Senior Programmatic Executive, Publicis Media

Elsa Khairallah, Senior Planning Executive, OMD UAE

Faisal Alhodithy, Performance Manager, Assembly

Farida Kassem, Media Manager, Starcom

Georges Chedid, Media Manager, Carat

Ghadeer Blaibleh, SEO Executive, Publicis Groupe

Greg Iskenderian, Senior Executive – Performance, UM Lebanon

Heba Shehadeh, SEO Senior Executive, Publicis Groupe

Jad Wannous, Senior Account Manager, Quill

Jana Tafran, Performance Media Executive, Initiative KSA

Jasmin Khair, Senior Media Executive, Starcom

Jean Akiki, Senior Executive – Performance Marketing, Publicis Media

Joe Najem, Investment & Trading Manager, Magna Global

Joelle Nasr, Senior Executive – Integrated Planning, Magna Global KSA

John Michael Martin, Commerce – Executive, Publicis Media

Karen Boghossian, Manager – Integrated Planning, Magna Global

Karim Jalloul, Senior Media Planner, Mindshare

Karina Nuritdinova, Senior Media Executive, Havas Media Middle East

Karl Gerges, Senior Executive, Performics – A Publicis Groupe Company

Kateryna Boivan, Media Executive – Integrated Planning, UM MENAT

Kathleen Santer, Performance Director, Assembly

Kesmat Gomaa, Senior Media Executive, Starcom

Laila Adam, Media Executive – Planning, OMD Egypt

Lana Hassan, Performance Manager, Wavemaker MENA

Lynn Itani, Performance Manager, Wavemaker MENA

Mahmoud Amr, Senior Planning Executive, OMD UAE

Manar Hashem, Senior Performance Executive, GroupM

Marc Baroud, Performance Manager, UM Lebanon

Marco Al Issa, PPC Account Manager, Croud

Mariam Medhat Gad, Senior Manager – Planning, PHD Media UAE

Markella Tamer, Client Partner, Aleph Holding

Marla Aghjanian, Media Manager, Starcom UAE Publicis Groupe

Meral Mostafa Mohamed, Senior Media Executive, Spark Foundry

Mia Saloumi, Manager, Publicis Media

Mohamad Assi, Senior Executive – Performance, Initiative

Nada Hassab, Media Executive, Zenith Media

Nadia Karimeh, Digital Manager, iMetric Digital

Nadine Assaf, Associate Account Director, Quill

Nadine Manasfi, Media Manager – Planning, UM MENAT

Nandini Nair, Performance Manager, Wavemaker MENA

Naya Ghorayeb, Media Planner, Mindshare

Nibal Hadchit, Copywriting Manager, GroupM

Noha Bakri, Digital Sales Manager, DXTA Technologies

Nourhan Bassam, Senior Media Executive, Zenith

Omar Shaikho, Media Executive, Zenith

Omar Tannir, Ecommerce Executive, GroupM MENA

Perla Merhi, Performance Marketing Manager, Spark Foundry

Petra Bejjani, Senior Executive – Integrated Planning, UM MENAT


Ramzi Bou Rouphael, Senior Performance Manager, PHD UAE

Rayan Abou Hamdan, Planning Executive, Zenith

Reem Traboulsi, Performance Marketing Manager, Zenith

Reem Usama, Manager – Planning, Hearts & Science

Rita Salameh, Executive – Integrated Media Planning, UM MENAT

Saagarika Verma, Senior Insights Executive, Havas Media Middle East

Saleha Ashikali, Senior Media Manager, Havas Middle East

Sandra Abdullah, Senior Media Executive, Zenith

Sara Ghazoghli, Senior Media Manager, Zenith Media

Sara Hmayed, Ecommerce Executive, GroupM MENA

Sara Ramadan, Performance Executive, Wavemaker MENA

Sarah Hanbali, Senior Intergrated Planner, UM Lebanon

Shaimaa Qandil, SEO Senior Executive, Publicis Groupe

Shivangi Agiwal, Media Specialist, Socialize Agency

Shravan Choudhary, Sr Performance Executive, EssenceMediacom UAE

Sofia Fernandez-Gilsanz Ruiz, Media Manager, Wavemaker Dubai

Sondos Naboulsi, Senior Executive – Research, Publicis Media

Stephen Mallouh, Manager – Commerce, Publicis Commerce

Tala Abu Eid, Account Executive, Seven Media

Tamara Sayegh, Senior Executive -Commerce Content, GroupM

Tamer Abou Diab, Senior Account Executive, Quill

Thea Issa El Khoury, Media Manager, Spark Foundry MENA

Valentina Khalil, Senior Executive – Performance, Magna Global KSA

Wassef Koleilat, Associate Director, LeadGen Arabia

Yara El Abiad, Senior Performance Executive, Magna MENA

Zaid Al Shishani, Performance Marketing Executive, Publicis Media

Ziad Saeed, Account Executive, Spark Foundry

Zouheir Tawil, Senior Performance Executive, Mindshare









