Campaign’s Media Faces to Watch 2025 – Elsa Badran, Senior Programmatic Executive, Publicis Media
Campaign’s Media Faces to Watch 2025 – Elsa Badran, Senior Programmatic Executive, Publicis Media
Age: 24
Nominated by Sakshi Jain, Manager – Precision:
Since joining the team, Elsa has proven to be an indispensable member. We’ve had the opportunity to work closely together on several important accounts, and her ability to consistently meet deadlines, even when time is tight, has been nothing short of impressive. Elsa handles high-pressure situations with remarkable composure, never allowing stress to impact the quality of her work or her attitude. She approaches each task with a sense of dedication and enthusiasm, ensuring that no detail is overlooked, regardless of the challenge at hand. Her proactive nature and excellent problem-solving skills have played a significant role in driving the success of our team, and her positive energy contributes greatly to the overall morale. Elsa’s hard work, professionalism, and commitment to excellence do not go unnoticed, and she continues to set a high standard for the team. She is truly a valuable and reliable team member, and we’re grateful to have her as a colleague.
Career highlights
I have been working with the Programmatic team at Publicis for over 3.5 years. Being only 20 when i started working on NEOM’s Programmatic campaigns has allowed me to learn so much at such an early age. I have worked with big clients of all sorts of industries: automotive, tourism, tech, energy, banking, luxury, FMCG… across programmatic, social, and e-commerce.
Guiding principles
At Publicis, we are more than just a team; we’re family. We prioritize supporting each other in order to avoid the imbalance of workload per member. We value teamwork, practicing new skills and acquiring knowledge together to grow individually and as a whole.
Side hustle
I support my mom’s business of selling unique handmade Abayas by using my acquired knowledge from my corporate job and applying it to promote the marketing of the business.
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