Campaign’s Media Faces to Watch 2025 – Zouher Tawil, Senior Performance Executive, Mindhshare

Campaign’s Media Faces to Watch 2025 – Zouher Tawil, Senior Performance Executive, Mindhshare

Age: 30

Nominated by Joseph Elbcherrawy, Client Leadership Director:
A highly skilled digital marketing professional with a strong ability to analyze performance metrics and optimize campaigns for maximum impact. Known for strategic thinking, attention to detail, and a data-driven approach, consistently improving campaign effectiveness and driving ROI. Proactive in identifying new opportunities and solving challenges while maintaining strong collaboration with teams and clients. Committed to continuous learning and staying ahead of industry trends, bringing fresh ideas and innovation to every project. A dedicated and adaptable team player, ensuring high-quality execution in complex campaigns and consistently contributing to business success.

Career highlights

I’m a passionate and results-driven digital marketing professional with a unique background in both banking and digital media. My experience in understanding consumer behavior, combined with hands-on expertise in digital platforms, allows me to craft impactful marketing strategies that boost brand visibility and drive growth.

With a strong mix of financial insight and digital marketing skills, I thrive in fast-paced environments, using data-driven strategies and creative execution to stay ahead of trends, optimize performance, and seize new opportunities. I’m always excited to explore emerging technologies and adapt to the ever-changing digital landscape, ensuring brands stay competitive and achieve measurable success.

Guiding principles

Deliver excellence with precision. Optimize processes for maximum efficiency. Drive success through innovation and collaboration. Embrace diverse perspectives to fuel creativity. Stay curious and committed to continuous learning.

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