Campaign’s Media Faces to Watch 2025 – Meral Mostafa Mohamed, Senior Media Executive, Spark Foundry

Campaign’s Media Faces to Watch 2025 – Meral Mostafa Mohamed, Senior Media Executive, Spark Foundry

Age: 29

Nominated by Basma Ezz, Business Director – Media:
Meral’s rapid growth is evident in her professional journey. She actively seeks learning opportunities, consistently expanding her expertise. Meral has built strong client relationships based on trust, fostering collaborative partnerships. She consistently demonstrates ownership, taking initiative and exceeding expectations. Her adaptability and commitment to improvement are key to her success. Meral’s dedication positions her as a promising talent in the media industry with a great future ahead.

Career highlights

I’ve been in the media and marketing business for 9 years navigating between brand management, digital and Media. I’ve been part of Spark Foundry for 1.5 years, handling Haleon and GSK brands throughout this period. I am also pursuing my master’s degree in journalism and mass media at the American University in Cairo.

Guiding principles

Leading with Trust, Staying Resilient, Always Learning, Effective Communication, Ownership and Collaboration for Efficacy.

Side hustle

Partnering up with universities across Egypt to give guest lectures and talks about Consumer behavior, Media and Innovation.

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