Campaign’s Media Faces to Watch 2025 – Mia Saloumi, Manager, Publicis Media
Campaign’s Media Faces to Watch 2025 – Mia Saloumi, Manager, Publicis Media
Age: 27
Nominated by Jade El Hajjar, Senior Manager:
Mia is a dynamic leader whose vision and resilience have driven success across global accounts. Over five years, she has navigated industry shifts, rebuilt key client relationships, and delivered sustained growth. Her innovative initiatives—streamlined hiring, case study championships, and cultural engagement—have strengthened team development. Managing a portfolio of major international clients, Mia blends strategic thinking with mentorship, fostering both performance and talent. Her ability to adapt, inspire, and elevate those around her makes her a standout leader and an exceptional choice for this recognition.
Career highlights
During my time at Publicis, I’ve evolved in a work environment that has fueled my growth. With the right mentorship, I’ve unlocked my full potential—rising from an executive to leading a dynamic team in Beirut while contributing to account management in Germany. Beyond leadership, I’ve played a key role in mentoring, upskilling, and empowering my team, fostering both individual and collective success. Through collaboration, innovation, and refined processes, we’ve elevated our work to new heights. With this great effort, my team shines in every aspect, consistently delivering excellence and setting new benchmarks for success.
Guiding principles
Empowerment & Positivity – Empowering others always creates growth and success, and a positive work environment fosters creativity and excellence. Embracing challenges with optimism and adaptability ensures meaningful impact and long-term success, shaping a culture of progress and achievement.
Side hustle
The Scratch Paper, my creative side hustle, started five years ago unexpectedly and quickly turned into something special.
We bring designs to life for gifts, setups, logos, or anything else, offering clients unique, one-of-a-kind creations that add that perfect personal touch to their spaces.
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