Campaign’s Media Faces to Watch 2025 – Nadia Karimeh, Digital Manager, iMetric Digital
Campaign’s Media Faces to Watch 2025 – Nadia Karimeh, Digital Manager, iMetric Digital
Age: 30
Nominated by Khouloud Sraj, Deputy General Manager – Lebanon & Lower Gulf:
We highly recommend Nadia for Campaign’s Agency Faces to Watch 2025, as she has proven to be a standout talent. Nadia seamlessly transitioned from graphic design to digital media, mastering multiple adtech solutions and staying ahead of market transformations. She consistently delivers innovative, results-driven campaigns that drive client success and growth. In addition, Nadia has demonstrated exceptional leadership by coaching, training, and supporting her colleagues in enhancing their skills. Her dedication, professionalism, and ability to elevate those around her make Nadia not only a special talent but also an indispensable asset at iMetric.
Career highlights
I am a results-driven Digital Manager with over six years of experience at iMetric, combining creativity, strategic insight, and a commitment to digital excellence. My expertise spans content strategy development, data-driven campaign execution, and optimizing digital channels, including social media, SEO, and Google Ads. This has played a key role in iMetric’s market positioning and growth. With extensive experience in the MENA region, I have successfully managed a diverse client portfolio across industries such as F&B, Entertainment, Sports, Education, Healthcare, and Banking, working with renowned brands like Cinnabon, AMC Cinemas, NBK, Hempel Paints etc.
Guiding principles
Strategy, Innovation, Results: With a passion for driving tangible outcomes, I prioritize crafting data-backed strategies, leveraging innovative digital tools, and optimizing channels for maximum impact. By focusing on measurable growth, fostering creative solutions, and building strong partnerships, I aim to continually elevate brand presence and market position across diverse industries.
Side hustle
In addition to my role as a Digital Marketing Manager, I also pursue a side hustle in graphic design. With a strong passion for visual storytelling and design, I specialize in creating custom graphics, branding materials, and marketing assets that elevate brand identity.
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