Campaign’s Media Faces to Watch 2025 – Rayan Abou Hamdan, Planning Executive, Zenith

Campaign’s Media Faces to Watch 2025 – Rayan Abou Hamdan, Planning Executive, Zenith

Age: 29

Nominated by Rami Kabbani, Business Director:
Rayan consistently excels in every task he is given, always rising to the challenge. As a key member of the Zenith team, he has been a tremendous asset, offering valuable support to his colleagues across various projects. Rayan has shown exceptional initiative in tackling complex briefs, working under pressure and consistently delivering outstanding results for his clients. Known for his excellent collaboration skills, he is the go-to person when it comes to analyzing data and crunching numbers.

Career highlights

As a Media Planning Executive, I specialize in developing and executing strategic media campaigns across multiple channels to maximize brand visibility and reach. With expertise in audience targeting, budget optimization, and performance analysis, I focus on delivering impactful results. My ability to collaborate with cross-functional teams and manage complex timelines has contributed to successful campaigns that align with client objectives.  In this field, each day presents new opportunities for learning and skill enhancement, that motivates me to always stay passionate about learning and staying ahead of trends.

Guiding principles

I am driven by continuous growth, always seeking new learning opportunities and exploring my passion within this dynamic field. I approach challenges with a positive mindset, viewing them as valuable opportunities for improvement. I always try to stay ahead of industry trends and contribute to innovative solutions.

Side hustle

As a passionate gamer, I explore how games engage audiences and the marketing strategies behind them. This passion fuels my interest in digital marketing, and I aim to explore opportunities in game marketing as a side hustle.

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