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AOTYME2026
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$TBWA\RAAD collected the Best Place to Work in 2025 award from Khaled AlShehhi, Executive Director of Marketing and Communication, UAE Government Media Office (far right).$

AOTY 2025: TBWA\RAAD on winning Best Place to Work in 2025

Hypermedia CEO Philip Matta handed over the 2025 trophy for Independent Media Agency of the Year to the Fusion5 Advertising team.

AOTY 2025: Fusion5 on winning Independent Media Agency of the Year

AOTY 2025: The Hanging House on winning the Independent Creative Agency of the Year

The Assembly team celebrated on stage after being presented with the Digital Agency of the Year 2025 honour by Sherry Mansour, Managing Director – MENAT, Seedtag, category partner of the award.

AOTY 2025: Assembly on winning Digital Agency of the Year

Aasim Shaik, Managing Director, LPS shared his reflections on being named the Production House of the Year 2025.

AOTY 2025: LPS on winning Production House of the Year

AOTY 2025: The Romans on winning PR/ Communications Agency of the Year

Magna Global MENA took home the Media Agency of the Year title. The award was presented by Ziad Khammar, COO of DMS (right), a member of Choueiri Group and the category partners for the award.

AOTY 2025: Magna Global on winning the Media Agency of the Year

Publicis Groupe Middle East & Turkey won the Holding Company of the Year honour, securing one of the biggest awards of the night, presented by Manoj Khimji, Managing Director, The Vantage.

AOTY 2025: Publicis Groupe on winning Holding Company of the Year

Lebanon Agency

Attention all Lebanon agencies: Agency of The Year ME’s category just for you

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THE WORK

Cannes Lions

Cannes Lions 2026 winners: Campaigns from the MENA region claim 20 Lions

Featured Marketing The WorkJun 25, 2026

Growdash unveils sonic identity with WithFeeling, turning restaurant chaos into branding

Rentify has launched BELONG, a UAE rental rewards programme allowing tenants to earn lifestyle experiences through on-time rent payments.

Featured Marketing The WorkJun 24, 2026

Rentify launches BELONG, turning rent into recognition for UAE residents

Lay's a

Advertising Creative Featured Marketing The WorkJun 24, 2026

Shantelle Nagarajan

Lay’s puts a Saudi twist on its global ‘No Lay’s No Game’ campaign

The Magrabi latest work brings together choose-your-own-adventure storytelling and distinct aspects of the Saudi life seen through the lens of four cultural figures.

Advertising Creative Featured Social The Work VideoJun 23, 2026

MAGRABI builds interactive ‘See Through Our Eyes’ campaign

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