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The Annual 2022: Top 15 Film Campaigns

Here’s our round-up of the top 15 film campaigns from the Middle East.


Gerry the Goose

Production: Untold Studios

Director: Ben Cronin

Qatar Fund for Development

Women in Conflict Zones

Production house: The Film House Doha 

Writer and director: Omar Khalifa


Brick the Rules

Agency: Grey Group Dubai and Grey Group Singapore

Film company: Asteroide

Directors: Caja Guedes and Jonas Sanson

Magdi Yacoub Foundation 

The Lonesome Traveller 

Agency: Tarek Nour Advertising

Production house: Kay-Oh Productions

Director: Mohamed El Zayat

UAE Government Media Office

A Winter Through My Eyes

Agency: FP7 McCann

Film director and writer: Tahaab Rais 

Production house: Dejavu

Burger King Kuwait 

 As good as the original 

Agency: M&C Saatchi UAE

Production house: Dejavu

Director: Nalle Sjöblad

Home Centre 

The Homecoming

Agency: Publicis Groupe MENAT – Leo Burnett Dubai

Production company: Publicis Groupe MENAT – Prodigious

Post-production company: Publicis Groupe MENAT – Optix ME

Director, story and screenplay: Tahaab Rais

Yas Island


Creative agency: Momentum Dubai

Production house: Dejavu

9 Peugeot

El Misaharaty 

Agency: Science & Sunshine

Production house: Sensa Productions

Director: Rashad Al-Safar

10 Nike 

Sport is Never Done

Agency: Wieden+Kennedy Amsterdam

Production servicing: Camouflage

11 Hunger Station

A World No One Wants To Go Back To 

Agency: Wunderman Thompson Riyadh

Production house: Dejavu

Director: Shahir Zag

12 Rani Floats 

Yalla Habibat 

Agency: MullenLowe Mena

Creative directors: Karim Zein, Michael Tadrous

Arabic copywriter: Seham Mostafa

Illustration: Sandra Moneer

13 Better Than Reality 

Promotion Film 

Director and creative: Rory McLoughlin

Executive producer: Landon Shroder

Producer: Jordan Knight

14 Pattex 

Dare to Do

Agency: Rain 

Production house: Nudge Media

Director: Nizar Sfair

15 Max Fashion 

Abu Benti