Dubai-based freelance director Rory Mcloughlin created a dramatic promotion film for Better Than Reality, a new gamified experience.
The Craft – BTR Promo Film from Rory McLoughlin on Vimeo.
Better Than Reality is a gamified experience in spy craft, run by ex field ops, similar to a real life version of 1997 film, The Game, starring Michael Douglas.
The promotional film gives a dramatic glimpse into the tasks and scenarios involved in the experience. The production aimed for a movie trailer vibe as that’s what people resonate with when it comes to spy craft and gets them excited.
Director and creative: Rory Mcloughlin
Executive producer: Landon Shroder
Producer: Jordan Knight
Service production: At Your Service
DOP: Omar Sawalha
Edit: Neda from Cold Cutz
Sound and colour: Vivid Studios
