Zee Network launches Z5 Weyyak this Ramadan

As part of its strategy to expand its entertainment services and to provide the best viewing experience for the Arabic audience, Zee Entertainment has announced the launch of its video on demand service Z5 Weyyak. Weyyak is an Arabic word that means “With You” which demonstrates the spirit of the service of being with you […]

Media faces to watch 2017

Campaign profiles some of the most promising and talented individuals aged 30 or under working in the media industry. Data crunchers, strategic planners and shrewd deal-makers, they all raise the game of their agencies and the industry Here they are…. Zeina Kettaneh, 24, integrated account executive, MEC Beirut Kettaneh was one of the six candidates chosen […]

Winners of first MENA Search Awards named

The winners of the inaugural MENA Search Awards have been announced. The awards, produced by Don’t Panic Events and presented in association with Plan B, celebrate the expertise, talent and achievements of the search industry and, its organisers say, are the premiere celebration of search engine optimisation, pay-per-click (PPC) and content marketing in the Middle […]

IAA UAE chapter launches film and video Production Forum

A new International Advertising Association UAE forum has been established to drive for specific goals related to the expansion and good practices of the film and video advertising production community in the UAE. The forum was announced last week by Hani Ghorayeb, president of IAA UAE chapter. “Professional content production is central to the requirement […]

Avi Bhojani: “We need to define who we are”

The BPG Group CEO tells Austyn Allison how he is repositioning the company to embrace evolution and remain relevant If you are not already heading up a vertical division of a marketing and communications holding group, imagine for a moment that you are. You open up your Outlook to find the group CEO has invited […]

Eight-brand WPP team wins Dulsco

Dubai-based HR and waste management firm Dulsco has appointed a consortium of eight WPP companies, led by J. Walter Thompson, for a complete brand revamp. Dulsco, which is more than 80 years old, has set aggressive growth targets. The WPP consortium will develop and roll out a new positioning and brand architecture internally and externally. […]