Photo gallery: Cannes Lions 2014 winners from UAE and Best of Cinema awardees honoured

Winners of the Cannes Lions International Festival of Creativity 2014 from UAE were handed their trophies at a ceremony on 21 October in Dubai. Entrants from UAE accounted for nine Gold, 10 Silver and nine Bronze Lions, besides a Titanium this year. The trophies were handed over at Media One by Ian Fairservice, group editor and managing […]

Sony Xperia Z3 urges consumers to ‘Demand Great’

Adam&Eve/DDB London conceptualised the work. Sony Mobile launched an integrated global campaign encouraging consumers to ‘Demand Great’ for the launch of its Xperia Z3 handsets. A 60-second film (above) that rides the proposition highlights Xperia Z3’s ability to take ‘incredible photos’ in low light conditions. The film features a group of snowboarders as they descend a mountain […]

Free your mind (but don’t tell anyone)

Did the Arab Spring herald a false dawn of creative freedom, and has its failure led to the curtailing of an artistic renaissance, asks Hind Shoufani   I  hate censorship. But I also love my life. My freedom, and my physical safety. These are the contradictions that any non-commercially minded artist has to carry with […]

Buoyed by response, Chiclets extends ‘Nothingness’ to launch ‘illogical’ flavours in Egypt

Estimates 33 per cent sales growth since the repositioning in April. There are some new flavours of gum introduced by Chiclets in Egypt. They’re ‘illogical’, by design. A Cherry and Orange Mint pack on one side and a Grape Mandarin Mint on the other greeted us in mid-October on the brand’s Facebook page. They were a […]

Hill+Knowlton appoints Nicola Milan to strengthen sports practice

She assisted Sebastian Coe, chairman of London 2012 organising committee. Hill+Knowlton Strategies (H+K) has announced the appointment of Nicola Milan as a senior consultant based in Doha, Qatar. She joined the agency’s Middle East sports practice on 1 October. Milan’s past experience includes an eight-year stint as assistant to Sebastian Coe, chairman of the London 2012 […]

Dentsu MEA launches with network veteran Koji Watanabe as MD

Agency kicks off with the Honda account. Dentsu Aegis Network announced today the appointment of Koji Watanabe as MD of its ‘newly launched’ agency Dentsu Middle East & Africa. The agency has commenced operations with client Honda on board. Dentsu MEA becomes the sixth Dentsu Aegis Network agency in MENA, alongside Carat, iProspect, Isobar, Posterscope and Vizeum. Watanabe, a Dentsu network […]