Sofia SerranoMay 10, 202162CVC Capital Partners and CDPQ jointly agree the acquisition of a majority stake in BlueFocus International agencies
Sofia SerranoMay 10, 202176Strategies to maximize Customer Lifetime Value (CLV), By Liwa’s Rohit Arora
Sofia SerranoMay 9, 2021106Standing out from the crowd with a brand-led approach to sustainability, by Landor & Fitch’s Luc Speisser
Sofia SerranoMay 6, 2021278TBWA\RAAD wins regional Creative mandate for Sheikh Shakhbout Medical City (SSMC)
Sofia SerranoMay 4, 2021246Leqa Alzaabi launches LEQA Cosmetics with the LEQAhood community to empower women through beauty
Austyn AllisonApr 28, 2021328How can businesses find a more meaningful role during Ramadan? By Instinctif Partners MENA
Sofia SerranoApr 26, 2021298April Fools’ Day pranks by brands: a foolish or foolhardy tactic? By PageGroup’s Hanisha Lalwani
Sofia SerranoApr 22, 2021596IAS Media partners with US-based, Moburst to launch Mobile Marketing Solutions in the MENA region
Sofia SerranoApr 21, 2021299Bring your social media stories to the open web with Project Agora’s versatile and shoppable new ad-experience
