Danube Properties teams up with tough guy Salman Khan

The UAE's fastest-growing private real estate developer has a strong marketing strategy for property launches

Danube Properties has teamed up Salman Khan’s ‘Being Strong Fitness Equipment’ range to launch a new gym in one of its new buildings.

The fastest-growing private real estate developer in the UAE is building the Salman Khan gym within its iconic 65-storey skyscraper named Diamondz at Jumeirah Lake Towers in Dubai,

It says the one-of-its-kind Danube gym is “set to revolutionise the fitness experience for customers keen to enjoy a healthy lifestyle by following a quality fitness regime.”

The launch of Being Strong Equipment at Diamondz was attended by Salman Khan as the chief guest alongside other key dignitaries from the UAE.

Rizwan Sajan, Founder and Chairman, Danube Group (left) with Salman Khan

Rizwan Sajan, Founder and Chairman, Danube Group said: “With every project, we challenge ourselves to increase the facilities and amenities so that the home buyers get a better value for every square foot, or every penny spent – be it the introduction of a doctor/ nanny on call or extra space for work from home to maintain perfect work-life balance.”

Bollywood star Salman Khan, who enjoys a fan following of billions globally, added, “I am personally very happy to launch the first gym in Dubai with Being Strong equipment at the Diamondz by Danube project.”

Workouts and a healthy lifestyle are becoming integral parts of people’s life. Hence, real estate developers are increasingly adding state-of the art gym facilities to new developments.