Snap Inc. has released a new study highlighting how the “Snapchat Generation” in the UAE and Saudi Arabia is defining the future through their values, how they communicate, how they shop, and how they spend their leisure time. The report also highlights how Snapchatters are a global, future-forward generation, with respondents sharing their views on inclusivity, their drive to excel, and their passion for knowledge.
When it comes to relationships, the Snapchat Generation places tremendous value in communicating with family and friends. Tools such as messaging and camera apps help keep those relationships strong. The region’s Snapchat Generation is 1.2x more likely than non-Snapchatter
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
