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Campaign Talent & Tech event addresses critical industry concerns

The Campaign Breakfast Briefing: Talent & Technology 2025 witnessed a room full of marketers, and agency and adtech leaders, gather at The Metropolitan Hotel in Dubai to address critical concerns within the industry.

Campaign Breakfast Briefing: Talent & Technology 2025Campaign Breakfast Briefing: Talent & Technology 2025

Campaign Middle East’s stellar second event of the year, Campaign Breakfast Briefing: Talent and Technology 2025 witnessed a room full of industry experts – including client-side marketers, and agency and adtech leaders  (photo gallery linked) – gather at The Metropolitan Hotel in Dubai Media City on Friday, 11 April 2025, to address critical concerns within the industry.

Apart from addressing very real challenges, including consumers experiencing ad fatigue; leaders trying to break siloes that exist between marketing, sales, product and finance; marketers embracing more sophisticated approaches to data analytics that go beyond these vanity metrics; the event also shed light on two k


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the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.