Saudi Arabia Grand Prix on stage at the Awards Ceremony at the Cannes Lions Festival 2023 (Photo by Tristan Fewings/Getty Images for Cannes Lions)
Saudi Arabia has just won its first-ever Grand Prix at the Cannes Lions Festival of Creativity.
Wunderman Thompson Riyadh took home the Grand Prix in Creative Commerce for the ‘Subconscious Order’ campaign for HungerStation.
Wunderman Thompson KSA’s Executive Creative Director, Rayyan Aoun, said that this was a “groundbreaking achievement for Saudi Arabia”.
He also adds, “This is a truly historic win for both Cannes Lions and Saudi Arabia, as it is
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