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Grand Millennium Hotel Dubai launches an AI influencer, Zaya

Zaya is a fully realised AI persona whose sole purpose is to live, explore, and share the Grand Millennium Dubai experience with the world.

Grand Millennium Hotel Dubai has made history as the first hotel in Dubai to launch its own AI influencer, Zaya.

Grand Millennium Hotel Dubai has made history as the first hotel in Dubai to launch its own AI influencer. Her name is Zaya, and she is unlike anything the city’s hospitality scene has seen before.

Not a chatbot, not a virtual assistant, not an algorithm answering queries – Zaya is a fully realised AI persona whose sole purpose is to live, explore, and share the Grand Millennium Dubai experience with the world.

 

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A post shared by Grand Millennium Dubai (@grandmillennium_dxb)

Her mission is to show, not just tell
Zaya is Grand Millennium Dubai’s AI influencer,  a digital personality


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the authorHiba Faisal
Hiba Faisal is a Junior Reporter at Campaign Middle East, part of Motivate Media Group. She handles coverage on sports marketing, the luxury industry, social media trends and influencer marketing. She specialises in exclusive features that bring industry leaders together to offer insights on the latest trends and pressing topics, highlighting how brands and agencies build emotional connections through relevance, authenticity and storytelling. Alongside her daily reportage, she is tasked with the brand’s social media presence, which includes producing and editing reels, interviews and behind-the-scenes footage for Campaign’s digital platforms.