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Chafic Haddad, Chief Creative Officer, VML MENA recognised as the Advertising Person of the Year by Dubai Lynx.

Dubai Lynx names Chafic Haddad as 2025 Advertising Person of the Year

The vision to think and create boldly… pays off

Anghami strikes gold for “Sound of Saudi” at the Effies

MENA Effie Awards announces winners

MENA Effie Awards announces winners

2020 Effie Index: Here are the world’s most effective marketers

XELEMENT – Flying the flag for the kingdom

Effie MENA 2014: FP7 bags Agency, Network of the Year titles

THE WORK

Video: Hans Zimmer score brings VOX Cinemas’ tribute to customers alive

Advertising Creative Digital Featured Marketing Media The WorkMay 15, 2025

Zespri ‘Jam Packed’ campaign proves nutritional value, drives purchase intent

$du Unstoppable Network campaign TBWA\Raad$

Advertising Creative Digital Editors' Picks Featured Marketing Media The WorkMay 14, 2025

du campaign: 12 creators. 1 phone. 48-hour non-stop livestream. 1 world record.

Hardees Horizon FCB Kuwait

Advertising Creative Digital Featured Marketing Media The WorkMay 13, 2025

Horizon FCB packages Hardee’s new steak sandwich for Gen Z

Grey

Advertising Creative Featured Marketing The WorkMay 12, 2025

Shantelle Nagarajan

New Balance’s Grey Days return with series of activations

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Snap Case Study – Level SHoes

Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

The new playbook for communicating with Saudi Gen Z

May 8, 2025

Industry Snapshot: Beyond the Middle East marketing playbook

May 9, 2025

Healthcare in Saudi Arabia: Why communication must catch up with innovation

May 8, 2025

Why Saudi Arabia demands a unique marketing approach

May 6, 2025

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