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Featured

Ethical marketing: meeting expectations of a conscious consumer base

When saving the turtles becomes one with the brand

Private View by M&C Saatchi’s Dario Albuquerque

Athar Awards 2024 winners highlight Saudi creativity and culture

‘A powerful tool cutting through the digital noise’

Pitfire Pizza engages with community through ‘box art’

Cannes Lions introduces country pavilions and award criteria updates

Brazen MENA strengthens team, expands to KSA

e& reveals new brand positioning with star studded-campaign

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THE WORK

A look into Dyson’s ‘Firsts’

Creative Featured The Work Video Video & AudioNov 18, 2024

STC shifts narrative around the Saudi lost generation

Featured Media The Work VideoNov 15, 2024

Nissan Patrol campaign makes a callback to its heritage

Advertising Creative Featured Marketing The WorkNov 13, 2024

Shantelle Nagarajan

‘Zero-cost’ campaign boosts tourism to Comoros

Advertising Featured News The WorkNov 11, 2024

Shantelle Nagarajan

Bayut showcases real estate agents with TruBroker campaign

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