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Featured

Joelle Farah on Ramadan in Saudi

Ramadan in Saudi Arabia: A marketer’s goldmine (and minefield)

Empyre Communications

Empyre Communications expands its client portfolio with major account wins

Glaucco Martines

Private View by Careem’s Glaucco Martines

Nayaab Rais, Executive Creative Director, FP7McCann on Ramadan Advertising

Selling or serving? Rethinking Ramadan advertising

data creativity FP7

FP7 McCann’s Tarek Miknas: ‘Data <3 creativity'

Seven Media Joe

Seven Media partners with Joe Lewis Company to elevate brand experiences

Loeries 2025

Loeries 2025 opens for entries, adds new categories

Home Centre Landmark Group Ramadan campaign

Home Centre brings back fun fawazeers in Your Ramadan Answered campaign

Warner Bros. Discovery’s Layla Tamim on why brands need to curate relevant and meaningful content for the month of Ramadan.

Why brands need to think differently during Ramadan

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THE WORK

The Red Sea project Mindshare Private Jet Media DOOH campaign

Saudi’s Red Sea project ‘precision targets’ HNWIs with private jet terminal ads

Not a Vacation…Our Vacation

Creative Digital Digital Featured Social The WorkMar 14, 2025

RAKTDA’s ‘Not a Vacation…Our Vacation’ challenges conventional travel marketing

Pablosky Ramadan campaign

Advertising Creative Digital Featured Marketing Media Social Media The WorkMar 14, 2025

Pablosky Ramadan campaign chooses Arab community over heavy ad spends

Advertising Creative Featured Marketing The WorkMar 13, 2025

Shantelle Nagarajan

Deliveroo and Humantra make billboards ‘drinkable’

Jenan Ramadan campaign

Advertising Creative Digital Editors' Picks Featured Marketing Media Social Media The WorkMar 13, 2025

Jenan converts ‘villain’ Monther Rayahneh with Ramadan Made Good gutsy campaign

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