Realize launched a bit over nine months ago, and adoption is going strong among advertisers. Realize is a powerful new performance marketing platform, brought into the UAE, Saudi Arabia and 20 additional markets by exclusive partner Project Agora. The reason for this increasingly growing adoption is simple: Realize delivers results.
Built to drive performance outcomes at scale beyond search and social, Realize leverages exclusive global premium supply, AI technology, and first-party data to help brands achieve meaningful results efficiently.
Furthermore, in just the first six months, more than 650 advertisers across industries adopted or tested the performance marketing platform, running campaigns on some of the world’s most trusted publishers, OEMs, and apps.
Advertisers such as Tripadvisor, Philips Home Appliances, NerdWallet, and Motley Fool are using Realize to reach high-intent users and have exceeded their goals by up to 30 per cent.
“Realize has been an essential part of new customer prospecting and consideration marketing. The on-site engagement objective is a real game-changer for bringing in qualified users and driving them down the funnel,” said Morley Quatroche, Senior Marketing Manager – Performance and Acquisition at Cruise Critic, a Tripadvisor company.
“Leveraging Realize’s high-intent user targeting, we achieved optimal engagement and conversion rates, making Realize an indispensable part of our media mix,” said representatives from Philips Home Appliances.
The platform continues to evolve with new capabilities added to its Generative AI suite for advertisers. It recently added Generative AI-powered Motion Ads, which transform static images into video-like formats. Early adopters have seen a 20 per cent lift in conversion rates using Motion Ads versus static creatives.
As adoption continues to grow, one thing is clear: Realize is proving its name – it turns potential into performance.
