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PRCA launched its Africa Network

PRCA MENA announces the launch of its NextGen Group

PRCA MENA appoints Khaled AlShehhi to board of directors

PRCA MENA Awards 2021 announces winners

ICCO and PRCA announce CARMA as global and exclusive media monitoring & analysis partner

PRCA global regions begin hunt for outstanding young professionals ahead of Cannes Lions contest

PRCA publishes report of Covid-19 communications lessons

PRCA MENA celebrates Mental Health Week

PRCA MENA welcomes Bashir Mraish Consultancy

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Page 3 of 4

THE WORK

Nike Vomero 18

Nike lights up world’s tallest building to launch ‘tallest’ Vomero 18 shoe

Shareet Studio’s campaign for Boutiqaat used Arabic humour to boost app purchases during Kuwait’s Ya Hala Festival - earning over 1 million organic views.

Digital Featured Marketing The WorkApr 18, 2025

Shareet Studio’s humourus approach for Kuwaiti Ya Hala Festival garnered 1 million views

Foodsphere WithFeeling

Advertising Creative Featured Marketing The WorkApr 18, 2025

WithFeeling reveals immersive sonic identity for Riyadh FoodSphere

McDonald's Exchange

Digital Digital Featured The WorkApr 17, 2025

McDonald’s Qatar makes sharing easier with ‘The Exchange Rate’

Cristiano Ronaldo shooting an ad with Social Clinic

Advertising Creative Digital Editors' Picks Featured Marketing Media News The WorkApr 17, 2025

Who brought Cristiano Ronaldo and Georgina Rodríguez’s first collab ad to life?

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