Pinterest has been making some positive moves recently but still only ranks 10th among the most popular social media platforms in the UAE.
This week, Pinterest posted better than expected earnings in the U.S and has seen significant user growth, especially among its Generation Z users.
Pinterest, originally created as an image sharing and social media service, has been focusing more recently on its commercial side. This includes more ‘shoppable content’ onto Pinterest to boost engagement.
According to Meltwater, 33 per cent of social media users (aged 16 to 64) use Pinterest each month. For Whatsapp the figure is 80 per cent, followed by Facebook (79 per cent) and Instagram (73 per c
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.