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Listen now! Campaign’s ‘On The Record’ Podcast – Timeless trends: shopper insights for the festive season

Timeless trends: shopper insights for the festive season

In this episode, Campaign’s editor Austyn Allison is joined by Facebook MENA’s head of marketing, Rana Bouri to discuss research by Facebook that looked at how customers in the holiday season follow patterns of shopping sentiments, in the frame of new technologies and how can marketers leverage these behaviours to maximise their marketing strategies.

To get local shopper insights, the holiday marketing guide and learn how you can anticipate shopper needs this festive season visit fb.me/discoverycommerce

Podcast in Anghami –> play.anghami.com/episode/1027839277

Podcast in Spotify ->  https://open.spotify.com/episode/6cme1MbbHEXDBirNW7GXQy?si=qjvFBKMwRx-ySY2fH1WgoQ&dl_branch=1

Podcast in Apple -> https://podcasts.apple.com/gb/podcast/timeless-trends-shopper-insights-for-the-festive-season/id1572426288?i=1000535059112

Credits:
Host and script: Austyn Allison, editor, Campaign Middle East

Guest: Rana Bouri, head of marketing, Facebook MENA

Editing: Georges ‘Josh’ Rouhana (Anghami) and Sofia Serrano

Production: Sofia Serrano

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