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Marketing

SOCIALEYEZ

SOCIALEYEZ strengthens long-term partnership with Dubai Culture & Arts Authority

Sadu Media Athar Awards winners lunch

Athar Awards alumni reunite in Riyadh for a time of connection, creative exchange

Miki Hirasawa Ashton, Senior Adviser, for GlobeScan – Middle East

COP30 comms shift: Green hushing and what it means for MENA CMOs and comms leaders

GymNation London phone thieves mobile theft self-defense classes

GymNation ad picks on London phone thefts to drive 600+ class sign-ups in Dubai

Superbrands celebrates 29 UAE brands at 2025 tribute event

Blue Ad's Gorbatov reflects on a transformative year in Dubai’s booming OOH market, unveiling new sites and a patented digital vessel.

Industry snapshot: Blue Ad’s year of innovation in Dubai’s OOH space

fan engagement

Passion to participation: The new era of fan engagement

Elevision’s Niall Sallam explains how audience data, AI-driven reporting and tech are reshaping OOH in 2025.

Industry Snapshot: How Elevision is redefining data-led OOH

Elevision and kanvas transform DIFC Art Nights for its 20th year

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THE WORK

Al Ain Farms

Al Ain Farms collaborates with Mariaam Al Obeidli for UAE National Day campaign

Heinz Ketchup

Advertising Creative Featured Marketing PR The WorkDec 4, 2025

Shantelle Nagarajan

Heinz Ketchup Zero sees market share rise with talking fridge activation

Emirates Development Bank Livingroom documentary

Advertising Creative Featured Marketing The WorkDec 4, 2025

Shantelle Nagarajan

‘Every dirham tells a story’ in Emirates Development Bank’s docu-film

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

Advertising Creative Digital Featured Marketing Media The WorkDec 3, 2025

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

Doux Chicken Hashtag Contatious

Advertising Creative Digital Featured Marketing Media The WorkNov 28, 2025

Saudi Arabia’s Doux, Contatious launch AI-powered campaign

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