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The Annual: Top 15 film campaigns of 2024

STC shifts narrative around the Saudi lost generation

Campaign Saudi Briefing: Media and Marketing

Campaign Saudi Briefing: Spotlight on brand strategy, sports marketing, storytelling

Stcplay challenges gaming stereotypes with latest campaign

Camouflage blurs the lines between digital and reality

How brands are turning play into solutions

Kantar Brandz releases most valuable Emirati and Saudi brands ranking

stc partners with Snapchat to effectively drive incremental reach over TV

The beauty of predictability, by Wunderman Thompson’s Dana Al Kutoubi

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THE WORK

HungerStation turns food posts into a menu through ‘Social Feed’

$KFC Bribe Bucket Call of Duty TBWA\Raad Proximity Chat$

Advertising Creative Digital Editors' Picks Featured Marketing Media Social Media The WorkJan 29, 2025

Call of Duty gamers use KFC ‘Bribe Bucket’ to barter for mercy

Advertising Creative Digital Featured Marketing Media Social Media The WorkJan 27, 2025

adidas says ‘You Got This’ to those who need to hear it in 2025

J1 Beach

Advertising Creative Digital Featured Marketing Social Media The WorkJan 24, 2025

J1 Beach, OUI spotlight ‘Spirit of the Riviera’ in latest campaign

snore in-snore coupons score Sleepzone Impact BBDO Impact Proximity AdPro&

Advertising Creative Digital Featured Marketing Media Social Media The WorkJan 24, 2025

Loud snore = large discounts in Sleepzone ‘In-$nore Coupon’ campaign

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