Sept 2022 Archives - Campaign Middle East

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W Group’s Habib Wehbi

Power Essays 2022: The OOH Digital Revolution – by W Group’s Habib Wehbi

Artefact opens office in Lebanon

FIFA World cup advertising 2022 Qatar

Optimise your World Cup game plan – by Gamned!’s Yves-Michel Gabay

APCO worldwide Abu Dhabi office YAs Creative HUb

APCO Worldwide moves office to Yas Creative Hub

Chirag Buch Ipsos

Role of emotion in new product development – by Ipsos’ Chirag Buch

Saudi National Day KSA

Deloitte Middle East celebrates Saudi National Day

Always x Nasiba Hafiz

Always x Saudi designer Nasiba Hafiz launch the world’s ‘coolest’ fashion collection

BrandMusiq Rain partnership

Rain hits the right note with BrandMusiq to bring sonic branding to the Middle East

Bain & Company Julie Coffman

Making DEI Work – Bain & Company’s Julie Coffman and Sara Minelli

THE WORK

Nike Vomero 18

Nike lights up world’s tallest building to launch ‘tallest’ Vomero 18 shoe

Shareet Studio’s campaign for Boutiqaat used Arabic humour to boost app purchases during Kuwait’s Ya Hala Festival - earning over 1 million organic views.

Digital Featured Marketing The WorkApr 18, 2025

Shareet Studio’s humourus approach for Kuwaiti Ya Hala Festival garnered 1 million views

Foodsphere WithFeeling

Advertising Creative Featured Marketing The WorkApr 18, 2025

WithFeeling reveals immersive sonic identity for Riyadh FoodSphere

McDonald's Exchange

Digital Digital Featured The WorkApr 17, 2025

McDonald’s Qatar makes sharing easier with ‘The Exchange Rate’

Cristiano Ronaldo shooting an ad with Social Clinic

Advertising Creative Digital Editors' Picks Featured Marketing Media News The WorkApr 17, 2025

Who brought Cristiano Ronaldo and Georgina Rodríguez’s first collab ad to life?

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Snap Case Study – Level SHoes

Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

Industry Snapshot by Criteo MD Gosia Wajchert: Commerce media platform

Feb 20, 2025

Who brought Cristiano Ronaldo and Georgina Rodríguez’s first collab ad to life?

Apr 17, 2025

Podcast: AAC’s AI influencers discuss marketing to Gen Z ‘the right way’

Apr 17, 2025

Esports: The dawn of a new arena

Apr 8, 2025

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