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Ajit Varghese quits as global president of Wavemaker

MediaCom shifts media planning to always focus on diverse audiences

TikTok shifts global media buying to Zenith

DCT Abu Dhabi selects Adara to run first connected TV campaign in USA

The Nusaned Association, Carmen Bsaibes and PHD join hands to support communities in Lebanon

TikTok For Business launches new solutions to help small businesses in MENA connect and grow with the TikTok community

The invisible threat – by Wissam Ayoub, Sky News Arabia

GEN Z IS ON TV

Digital audio: a channel worth tuning in to

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Page 34 of 49

THE WORK

A look into Dyson’s ‘Firsts’

Creative Featured The Work Video Video & AudioNov 18, 2024

STC shifts narrative around the Saudi lost generation

Featured Media The Work VideoNov 15, 2024

Nissan Patrol campaign makes a callback to its heritage

Advertising Creative Featured Marketing The WorkNov 13, 2024

Shantelle Nagarajan

‘Zero-cost’ campaign boosts tourism to Comoros

Advertising Featured News The WorkNov 11, 2024

Shantelle Nagarajan

Bayut showcases real estate agents with TruBroker campaign

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