Campaign Middle East Archives - Page 2 of 5 - Campaign Middle East

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James Bicknell, CEO, BackLite Media

The MENA Power List 2024: Embracing change fearlessly in light of AI and innovation, by BackLite’s James Bicknell

Ramzy Abouchacra, President - Media Practice, dentsu MENA

The MENA Power List 2024: Why attention is the currency of today, by denstu MENA’s Ramzy Abouchacra

CMOs call for focus on customer experience

CMOs sound a clarion call to get back to the fundamentals

Podcast: Sir Martin Sorrell shares top tips for marketeers, value of Athar Festival

Campaign Breakfast Briefing: Digital ads, AI, search trends dominate discussions

Campaign Middle East August Women in Advertising Reflecting on Equity PR Events Experiential Guide 2024

Women in advertising reflect on equity in latest Campaign Middle East issue

Khalid AlAmeri on Zurich Blue Sofa Campaign

Zurich links with Khalid Al Ameri, Priti Malik to make ‘dreams come true’

Campaign’s Cannes Lions issue is out on stands

Anup Oommen

Campaign Middle East appoints Anup Oommen as new editor

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Page 2 of 5

THE WORK

STC shifts narrative around the Saudi lost generation

Featured Media The Work VideoNov 15, 2024

Nissan Patrol campaign makes a callback to its heritage

Advertising Creative Featured Marketing The WorkNov 13, 2024

Shantelle Nagarajan

‘Zero-cost’ campaign boosts tourism to Comoros

Advertising Featured News The WorkNov 11, 2024

Shantelle Nagarajan

Bayut showcases real estate agents with TruBroker campaign

Digital Digital Featured The WorkNov 11, 2024

Squatwolf kicks off Dubai store with squat challenges and activations

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Snap Case Study – Level SHoes

Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

Petal Ads, Lotus Cars drive success, redefine luxury car advertising

Nov 13, 2024

Key insights on YouTube advertising from industry leaders

Nov 4, 2024

Squatwolf kicks off Dubai store with squat challenges and activations

Nov 11, 2024

The latest in UAE’s AI wave: Nukta an AI-enabled digital content platform

Nov 6, 2024

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