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Brad Pitt and De’longhi Perfetto campaign explores the art of coffee

Brad Pitt and De’Longhi brings the Perfetto philosophy to life in campaign with a cinematic tribute blending italian design and creativity.

Brad Pitt and De’Longhi brings the Perfetto philosophy to life in campaign with a cinematic tribute blending italian design and creativity.

De’Longh continues its Perfetto philosophy with a new cinematic collaboration starring Brad Pitt and directed by Taika Waititi. The campaign film celebrates the pleasure of making great coffee at home and showcases two of De’Longhi’s most innovative machines, Eletta Explore and Rivelia. Both machines are designed for coffee lovers who want consistent café-quality drinks at home, from a warm cappuccino to refreshing iced coffee.

“To bring this to life, we reimagined the dry, functional “instructions for use” of a coffee machine as a cinematic tribute to the coffee ritual. Directed by Academy Award-winner Taika Waititi in his debut collaboration with Brad Pitt, the campaign infuses


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the authorHiba Faisal
Hiba Faisal is a Junior Reporter at Campaign Middle East, part of Motivate Media Group. She handles coverage on sports marketing, the luxury industry, social media trends and influencer marketing. She specialises in exclusive features that bring industry leaders together to offer insights on the latest trends and pressing topics, highlighting how brands and agencies build emotional connections through relevance, authenticity and storytelling. Alongside her daily reportage, she is tasked with the brand’s social media presence, which includes producing and editing reels, interviews and behind-the-scenes footage for Campaign’s digital platforms.