tabby expands KSA presence through a partnership with Salla

tabby, the “Buy Now Pay Later” provider expands KSA presence through a partnership with KSA E-Commerce Platform, Salla.

Further expanding its footprint in KSA, tabby, the Buy Now Pay Later provider in the GCC, has partnered with Salla, a KSA-based e-commerce platform that enables merchants to effortlessly launch their online businesses using Salla’s user-friendly interface.

Do you want to see the future? Sign up for Campaign’s Marcomms360 Predictions 2021 virtual event. December 14-15. Registration is free.

This follows tabby’s launch in KSA and its $9mn investment round led by Raed Ventures and MSA in June 2020. tabby helps retailers across the UAE and KSA boost their sales by offering their customers flexible payment solutions which include its ‘Pay Later’ method which allows customers to place orders without using a card and pay for them 14 days later, and its ‘Pay in Installments’ method which provides customers with interest-free instalments.

E-commerce in the GCC is rapidly growing as a result of Covid-19 with a growing number of consumers shifting their purchases online. As a result of this partnership, tabby’s Buy Now Pay Later payment options can now be made available to all of Salla’s e-commerce merchant partners without any additional integration efforts or investment in technology. This unlocks a host of benefits for these online businesses including:

–       Increased sales, basket sizes and customer conversions on their stores

–       A better alternative to Cash-on-Delivery through tabby’s Pay Later option

–       A reliable and consistent cash flow cycle

–       Access to tabby’s growing customer base and a marketing platform for their stores

Salman Butt, Founder and CEO of Salla said, “We at Salla strive to provide our customers with ever more products and solutions in the most convenient way possible. Providing a flexible payment option like tabby’s, helps our partners enhance their online offering and attract more customers to their stores further deepening our relationship with them. This is just part of our continuous effort to be the leading e-commerce platform in the Kingdom”.

Abdulaziz Saja, KSA General Manager of tabby said, “This partnership with Salla is instrumental in accelerating tabby’s expansion here in KSA and introducing the concept of Buy Now Pay Later to all their partner merchants. We are looking forward to bringing the future of payments to Saudi Arabia”.