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Ishwari KhatuNov 16, 2022

E-commerce 2022: To each their own – by Samsung’s Shafi Alam

Ishwari KhatuOct 26, 2022

IPG upgrades full-year outlook despite slowing organic growth

Reprise Digital Riddhi Dasgupta

Ishwari KhatuSep 28, 2022

Power Essays 2022: Are you ready? – by Reprise’s Riddhi Dasgupta

Razan Karim, senior communications director, Red Havas Middle East

Ishwari KhatuSep 5, 2022

Getting personal – by Red Havas’ Razan Karim

Nurcan Arcan regional marketing director SAS

Campaign StaffAug 1, 2022

Hyped up – by SAS’s Nurcan Arcan

Campaign StaffJun 10, 2022

The major themes – by W7Worldwide’s Abdulrahman Inayat

Campaign StaffJun 6, 2022

Leading beyond Covid-19 – by Channel 4’s Mohammed Jundi

Sofia SerranoFeb 23, 2022

W7Worldwide Sets Out 7 Post COP26 Communications Strategies to Build Back Sustainably from Covid-19

Sofia SerranoFeb 16, 2022

Ramadan reconstructed: Key consumer behaviour themes set to stick in Ramadan 2022, by Kantar’s Lina Abou El Azm

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THE WORK

Centrepoint celebrates White Wednesday

Creative Featured The Work Video Video & AudioNov 30, 2022

McDonald’s UAE navigates the ‘drive thru’ lane with new drivers

Featured Social Social Media The WorkNov 30, 2022

Century celebrates national day with #UAEisMyHome campaign

Commercials Featured The WorkNov 29, 2022

Women’s magazine Laisha produces one issue for men

Featured Marketing The WorkNov 28, 2022

Heinz Arabia turns football fan into human billboard

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MOST READ

Digital Essays 2022: Changing the narrative from ‘influencers’ to ‘creators‘ – by InHype’s Nour Chaar

Jalaja RamanunniNov 30, 2022

Industry Forum: Is OOH better at generating brand awareness than driving a call to action?

Nov 25, 2022

Digital Essays 2022: Make your youtube spend work harder – by MiQ’s Mike Gray

Nov 29, 2022

Digital Essays 2022: Beyond the obvious – by OMD’s Viktor Maksymov

Nov 30, 2022

Case Study: Toyota launches the Land Cruiser 300 with precision marketing powered by DMS’s Zero Party Data

Nov 30, 2022

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