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Predictions

Neel Pandya, CEO - APAC & EMEA and Global Partnerships Head, Pixis discusses the year ahead for AI

Predictions 2025: The year ahead for AI

Saleh Agha, Managing Director, OMD UAE

Predictions 2025: The year ahead for generational shifts in marketing

Joe Nicolas, CEO, UM MENAT on the year ahead for media in 2025

Predictions 2025: The year ahead for media

Predictions 2025: The year ahead for CX and customer loyalty

marketing innovation

Predictions 2025: The year ahead for marketing innovation

Predictions 2025: The year ahead for influencer marketing

By Cathy Ibal, Senior Vice President, Advertising Sales, CNN International Commercial on broadcast advertising

Predictions 2025: The year ahead for broadcast advertising and content disruption

creative production

Predictions 2025: The year ahead for creative production

Predictions 2025: The year ahead for keeping it real

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THE WORK

BAYN Launch

Archer Media delivers immersive road branding for BAYN launch

Coolest Class

Creative Digital Featured Marketing The WorkJul 4, 2025

Shantelle Nagarajan

GymNation’s “Coolest Class” activation beats Dubai’s heat

Careem Pay

Advertising Creative Featured Marketing The WorkJul 4, 2025

Shantelle Nagarajan

Careem Pay makes money fly in latest campaign

docu-series

Advertising Creative Featured The Work VideoJul 3, 2025

Shantelle Nagarajan

Kia Middle East releases five-part docu-series to launch its Kia Tasman

Always

Creative Featured Marketing The WorkJul 1, 2025

Always and Noon Minutes partner to deliver peace of mind in 15 minutes

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