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Winly launches new e-commerce shopping concept

Saudi Arabia’s high-tech future

Golden Scent stands out on Single’s Day

Riding MENA’s MetaMarketing wave in 2023 – by RRD’s Amardeep Devadason

Impulsively planned: A new paradigm of shopping behaviour in the digital era

Predictions 2023: The year ahead for Metaverse – by Publicis’ Ryan Loots and Epsilon’s Paul Wallis

Noon completes Namshi acquisition

Predictions 2023: The year ahead for quick commerce – by Interesting Times’ Bahaa Awad

Amazon Ads: Advertising industry trends to watch in 2023

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THE WORK

Adidas evokes the past in Originals brand platform

Advertising Featured The WorkSep 14, 2023

How Babyshop created a song of hope

Brands Featured News The WorkSep 7, 2023

Samsung: the evolution of Back To School campaigns

Featured News The WorkSep 6, 2023

Marketing Mania redesigns brand with ‘order and chaos’

Digital Featured News The WorkSep 4, 2023

Deliveroo launches global brand platform bringing local flavours to life

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Snap Case Study – Level SHoes

Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

WhatsApp Channels set to roll out in UAE and KSA

Sep 13, 2023

Instagram to roll out new “Shared Story” feature

Jun 9, 2023

How Babyshop created a song of hope

Sep 14, 2023

Stick ‘WHO CARES?’ on every marketer’s wall

Sep 14, 2023

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