Raksha Khimji,Team Red Dot’s Managing Director.
The agency world as we know it is facing several anxieties today: keeping up with the demands of the vertical generation, fighting to find and retain great talent and tightening budgets, which leads to margin erosion. We focus on the challenges all day long, but who has the time? The sceptics might still argue about whether independent agencies are up to the challenge ahead. In my opinion, the going is definitely not smooth sailing but there is no denying the fact that the rough tides also throw up some of the biggest opportunities.
Team Red dot is just shy of
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