Four months ago, if someone said that the need for physical stores or malls is limited and everyone would be shopping online, we would call him crazy. Yet, Covid-19 gave us a new reality where even the worst scenarios are possible. Our data shows that not only the majority of the respondents shopped online while in a lockdown, but also globally, over 40% say they will continue this habit after the outbreak. Although, some countries like Japan and France are notably less enthusiastic about this, nevertheless the global figures remain high and consistent by gender, income, and age. Let’s dive in deeper into what that might mean for the retail industry.
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Tailwind brings you Covid-19 insights from GlobalWebIndex, a leading market research company operating in 46 markets inclusive of MENA. Tailwind, a TDG Company, is the exclusive partner for GlobalWebIndex in the region, bringing local businesses powerful consumer insights.
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