Using artificial intelligence, Danish start-up Flowsam has created a tool for marketing teams to test video campaigns before they hit consumers’ social media feeds. An estimate of AED 19 billion is spent annually on advertising digital video ads globally, but for many companies, it is left to chance whether consumers actually notice the logo, product and message, which can be crucial for selling products and building brands.
Flowsam is offering an online tool where you can test and optimize your brand’s video content, and thus get more out of your media spend. The four experienced marketers behind Flowsam are aiming directly at the global market and with a plug ‘n play SaaS solution
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