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Marie-Capucine Maloy, Global Senior Director of Communications at Huda Beauty, handed over the Outstanding Woman in Advertising or Media of the Year trophy to Jennifer Fischer from Publicis Groupe Middle East.

AOTY Snapshot: Jennifer Fischer on the Outstanding Woman in Advertising of the Year win

Top 15 The Year in Adtech

2024 wrap-up: The year in adtech

Publicis Groupe – Zenith KSA was awarded the Best Agency of the Year – Saudi Arabia by award sponsor Hicham Fakhoury, Content Solutions Lead at MBC Media Solutions.

AOTY Snapshot: Zenith KSA on winning Best Agency of the Year – Saudi Arabia

Amer El Hajj, CEO at GroupM MENA

‘Challenges from 2024 will serve as catalysts for innovation’

Tactical was recognised as the Independent Agency of the Year by Anup Oommen, the Editor of Campaign Middle East.

AOTY Snapshot: Tactical on winning Independent Agency of the Year

Pitches

The Annual: Top 10 pitches of 2024

The Hospitality Meetup in Riyadh held by Yango Ads on December 9.

Yango Ads shares latest ad solutions designed to effectively target tourists

Nadeem Quraishi, Publisher at Campaign Middle East, handed over the PR /Communications Agency of the Year trophy to Gambit Communications.

Gambit Communications on winning PR / Communications Agency of the Year

Cinema Ads

The Annual: Top 20 cinema advertisements of 2024

THE WORK

Aramex x Cinema Akil

“Delivering Incredible Performances” by Aramex

Timberland

Advertising Creative Digital Featured Marketing The WorkJan 3, 2025

Timberland’s marks the Original Yellow Boots’ 50th with ‘Iconic’ campaign

E& Neo Home Plus

Advertising Creative Digital Featured Marketing Social Media The WorkDec 20, 2024

e&, Big Kahuna Films and Saatchi & Saatchi unveil AI-crafted campaign

Advertising Creative Digital Editors' Picks Featured Marketing Social Media Special Feature The WorkDec 20, 2024

Behind-the-scenes of the stellar Dubai Sports Season integrated campaign

TallyPrime campaign

Advertising Creative Digital Featured Marketing The WorkDec 20, 2024

Tally Solutions, Great Mountain Picturehouse create ‘Perfectly Simple’ campaign

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