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News

Bullion Trading Center McCann Content Studios

Bullion Trading Center picks McCann Content Studios as social and influencer agency

$Hadi Abou Khzam, Managing Director, Nissan United MENA, TBWA\RAAD.$

TBWA\RAAD appoints Hadi Abou Khzam as MD for its flagship automotive hub

Peak shopping season: What do consumers want? Biggest challenge for MENA brands?

BigTrunk Communications Snappy Care

BigTrunk Communications wins creative mandate for Snappy Care

JioStar collaborated with Danube Properties across India & Middle East for the recently launched Hindi reality show Bigg Boss.

Danube Properties partners with JioStar’s Bigg Boss Season 19 to strengthen market reach

Dubai Sports Council (DSC) launched the Dubai Sports Sector Strategic Plan 2033, which aims to strengthen Dubai to be a top sporting city.

Dubai Sports Council launches the Dubai Sports Sector Strategic Plan 2033

MMA SMARTIES KSA 2025

MMA SMARTIES KSA 2025 awards effectiveness and innovation

AWR Group

AWR Group unveils rebrand with experiential Brand Immersion Centre

Platinumlist sports

Platinumlist Sport launches, expanding the platform’s play into sports

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THE WORK

Growdash unveils sonic identity with WithFeeling, turning restaurant chaos into branding

Rentify has launched BELONG, a UAE rental rewards programme allowing tenants to earn lifestyle experiences through on-time rent payments.

Featured Marketing The WorkJun 24, 2026

Rentify launches BELONG, turning rent into recognition for UAE residents

Lay's a

Advertising Creative Featured Marketing The WorkJun 24, 2026

Shantelle Nagarajan

Lay’s puts a Saudi twist on its global ‘No Lay’s No Game’ campaign

The Magrabi latest work brings together choose-your-own-adventure storytelling and distinct aspects of the Saudi life seen through the lens of four cultural figures.

Advertising Creative Featured Social The Work VideoJun 23, 2026

MAGRABI builds interactive ‘See Through Our Eyes’ campaign

Yango

Featured Marketing Social Media The WorkJun 22, 2026

Shantelle Nagarajan

Yango Group, Oo La Lab host YASMINA perfume workshop

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