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News

Waseem Khashan to the role of Chief Marketing Officer.

ROSHN Group appoints Waseem Khashan as Chief Marketing Officer

VIOOH, with its advanced technology platform and global footprint, connects buyers and sellers in the DOOH space, offering a streamlined programmatic advertising experience.

VIOOH, ELAN Media partner to deliver programmatic DOOH across Qatar destinations

The Mosaic team pose for a photograph at the Dubai launch.

Mosaic launches in Dubai to help businesses get marketing ‘right from Day One’

From left, Aqueel Ansari, Co-Founder and CTO; and Imteyaz Ansari, Co-Founder and Director, Azmarq Technovation. Baynix.ai

Azmarq launches Baynix.ai in Dubai to help clients improve customer engagement

From left, seated: Abdulaziz bin Musaed AlSulaim, Chief Executive Officer of Cultural Assets Group; and Mo Isap, Chief Executive Officer of IN4 Group; sign the agreement in the presence of (standing) Abdullah Al-Zamel, Chairman of the Cultural Assets Group. Saudi

Cultural Assets Group, IN4 Group launch JV to train Saudi youth in creative tech

Lebanon Agency

Attention all Lebanon agencies: Agency of The Year ME’s category just for you

SOCIALEYEZ pod client first structure office

SOCIALEYEZ unveils ‘pod system’ to transform client partnerships

Film Pudding production company website marketing evolution

Film Pudding marks a new chapter in its marketing evolution

Snap Challita

Antoine Challita appointed as UAE Country Head at Snap Inc.

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THE WORK

Cannes Lions 2026 winners

Cannes Lions 2026 winners: Campaigns from the MENA region claim 20 Lions

Featured Marketing The WorkJun 25, 2026

Growdash unveils sonic identity with WithFeeling, turning restaurant chaos into branding

Rentify has launched BELONG, a UAE rental rewards programme allowing tenants to earn lifestyle experiences through on-time rent payments.

Featured Marketing The WorkJun 24, 2026

Rentify launches BELONG, turning rent into recognition for UAE residents

Lay's a

Advertising Creative Featured Marketing The WorkJun 24, 2026

Shantelle Nagarajan

Lay’s puts a Saudi twist on its global ‘No Lay’s No Game’ campaign

The Magrabi latest work brings together choose-your-own-adventure storytelling and distinct aspects of the Saudi life seen through the lens of four cultural figures.

Advertising Creative Featured Social The Work VideoJun 23, 2026

MAGRABI builds interactive ‘See Through Our Eyes’ campaign

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