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- Agency of the Year
- Appointments
- Brands Focus
- Industry Forum
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- News
- Opinion
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- PR
- Private View
- Saudi Focus
- Special Features
- The Work
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Appointments

Havas Life

Havas Life expands to Middle East with agency launch

Eva Papadakou, Producer, Montage Production

Montage Productions picks Eva Papadakou as Producer

Performance Communications

Performance Communications ME appoints Associate Director

KeenePR rebrands to KPR, expands into KSA with new appointment

Tarek Akil

Leo Burnett Saudi Arabia names Tarek Akil as business lead

Liquid Havas

Liquid HAVAS Market announces key promotions

Ghada Addas, Director of Marketing and Communications, Shangri-La Jeddah

Shangri-La Jeddah appoints Ghada Addas as Director of Marketing and Communications

Climaty.AI

Climaty.AI launches all-media carbon intelligence and agentic AI platform

From left, clockwise, Srishti Soni, Account Director, Corporate Division; Yara Nimer and Shannon Hynes, Associate Account Directors, Sports & Entertainment Division; Radhika Mehta, Executive Vice President, Growth & Operations; and Sophie Simpson, Managing Director of Ruder Finn Atteline – MENA.

Ruder Finn Atteline expands MENA leadership team with strategic appointments

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THE WORK

Yango

Yango Group, Oo La Lab host YASMINA perfume workshop

DAMAC Emirati

Advertising Creative Featured Marketing The WorkJun 22, 2026

Shantelle Nagarajan

Emirati talents power DAMAC brand film ‘For the Love of Our Nation’

Porsche Cayenne The Black Mambas 1

Advertising Creative Digital Featured Marketing Media Social The Work VideoJun 19, 2026

Porsche MEA, The Romans honour, support The Black Mambas and rhino conservation

L'Oréal Paris used immersive experiences to launch their new product reflecting how Saudi Arabia's consumers are engaging with brands.

Featured Marketing The WorkJun 18, 2026

Why L’Oréal Paris chose experiences over traditional beauty launches in Saudi Arabia

House of Porsche returns with a wellness-led experience rooted in culture, community and local creative collaboration.

Featured Marketing The WorkJun 18, 2026

How House of Porsche evolved into a community platform, attracting 20,000+ guests

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