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Sofia Serrano

JGroup and Blis partner to strengthen location-based digital advertising in the Middle East and North Africa region

Digital Essays 2020: Aim to please, by Choueiri Group’s Kishore Pandurangan

Mazen Hayek leaves MBC GROUP to pursue new opportunities

Shahid VIP appoints ‿ And Us as its creative agency of record

The changing digital landscape

Digital Essays 2020: Uncovering necessary truths, by OMD’s Alejandro Fischer

TishTash debuts region’s first agency advent calendar

Integrated communications and public relations firm Acorn Strategy celebrates 10th anniversary

HOYA vision care appoints Nomads as global creative agency

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THE WORK

Audi takes over Abu Dhabi with brand boost campaign

Creative Featured News The Work Video Video & AudioNov 25, 2024

Coca-cola takeovers emojis to target Saudi Gen Z

Creative Featured Social Media The WorkNov 21, 2024

Shantelle Nagarajan

A look into Dyson’s ‘Firsts’

Creative Featured The Work Video Video & AudioNov 18, 2024

STC shifts narrative around the Saudi lost generation

Featured Media The Work VideoNov 15, 2024

Nissan Patrol campaign makes a callback to its heritage

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