Year after year, Ramadan continues to be one of the most engaging seasons for digital platforms, but this year, the Holy Month looked quite different. With the global pandemic and social distancing still amongst us, TikTok continued its efforts to ensure that its MENA community is connected virtually through a series of storytelling and creative content that uplifted user spirit. The TikTok MENA community observed, cooked, laughed, and supported one another from home, to establish creativity and joy in a safe and positive environment.
Unity, generosity, and appreciation triumphed this Ramadan as TikTok saw observers come together virtually to support the underprivileged, recreate dishes with cele
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