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Clio Awards 2014: Three Golds among 17 metals for MENA

Clio Awards 2014: Three Golds among 17 metals for MENA

Memac Ogilvy Dubai bags two Golds; Memac Ogilvy Label Tunis gets one. Agencies from the MENA region won 17 metals including three Golds at the Clio Awards 2014, winners of which were declared last week. Memac Ogilvy Dubai bagged two Golds, two Silvers and a Bronze. The agency’s work for Sawa Njinjah ‘Rescue Radio, The Rescue Continues’ won […]

Y&R Dubai climbs up global rankings table

Y&R Dubai climbs up global rankings table

Y&R Dubai was the world’s fifth most creative agency in 2013, according to the annual Big Won Report. The agency also tops the print table and is positioned eighth in the world in outdoor, largely thanks to ‘Pelicans’ for Harvey Nichols, which was the most awarded press campaign in the world in 2013. Also performing […]

Alfa – Shift to 4G LTE

Alfa – Shift to 4G LTE

Leo Burnett Beirut has produced a new campaign for Alfa that promotes the launch of 4G LTE technology. The integrated campaign includes digital, OOH, radio and TV and showcases a world where everything is faster with 4G LTE technology. Project Shift to 4G LTE Client Alfa Agency Leo Burnett Beirut Executive creative director Malek Ghorayeb […]

Mashrou' Leila – Lil Watan

Mashrou’ Leila – Lil Watan

Leo Burnett Beirut and Clandestino Films have joined forces to produce the music video for Lebanese band Mashrou’ Leila’s latest single. The film for Lil Watan, the second release from the band’s third album Raasϋk, is a play on the song’s lyrics and features dancer Randa Makhoul. Concept Leo Burnett Beirut Regional executive creative director […]

Leo Burnett Beirut and JWT take top honours at Cristals

Leo Burnett Beirut and JWT take top honours at Cristals

Leo Burnett Beirut has been named agency of the year and JWT network of the year at the MENA Cristal Festival’s final awards night. The Beirut office of Leo Burnett was helped to its title by the integrated grand Cristal for Cafe Super Brasil’s ‘Read the country’s fortune’, while JWT built on last night’s performance […]

Lebanon’s Château Ksara rolls out major new ad campaign

Lebanon’s Château Ksara rolls out major new ad campaign

Leo Burnett Beirut is rolling out an integrated campaign for Lebanese wine company Château Ksara. The campaign, which includes four TVCs, print, outdoor and digital elements, is called ‘The Original Story’ and focuses on the discovery of Roman era wine caves in 1898. The discovery changed Ksara’s history and consequently Lebanon’s winemaking future, with the […]

Alfa – Midline

Alfa – Midline

The latest TV campaign from Leo Burnett Beirut for mobile operator Alfa stars Nabil, the embodiment of someone who has been stuck in the middle their entire life and never stood out. Project: Midline Client: Alfa Telecom Creative agency: Leo Burnett Beirut Executive creative director: Malek Ghorayeb Creative director: Areej Mahmoud Associate creative director: Rana […]

TBWA\Raad wins its first ever Cannes gold

TBWA\Raad wins its first ever Cannes gold

TBWA\Raad has won its first ever gold at Cannes on a night when the region took home another seven Lions. With the winners in media, mobile, creative effectiveness and outdoor announced last night, TBWA\Raad (pictured) walked off with gold and silver in the mobile category for its Red Tomato Pizza fridge magnet, as well as […]

Region strikes triple gold at Cannes

Region strikes triple gold at Cannes

The Middle East and North Africa struck triple gold last night in the first awards ceremony of the Cannes Lions festival. Tunisia’s Memac Ogilvy Label (pictured) won two promo & activation golds for its ‘The Return of Ben Ali’, while Leo Burnett Beirut landed gold in PR with ‘No Rights, No Women’. The same campaign […]

Strong regional showing in media and outdoor shortlists

Strong regional showing in media and outdoor shortlists

Advertising agencies once again dominate the media shortlist at Cannes, with no regional media agencies making the cut this morning. With the Cannes Lions festival into its second day, the media, outdoor, press, mobile and creative effectiveness shortlists have been released, with a total of 10 regional campaigns being nominated in media. The Leo Burnett […]