All Entries Tagged With: "Leo Burnett Beirut"
Leo Burnett Beirut and JWT take top honours at Cristals
Leo Burnett Beirut has been named agency of the year and JWT network of the year at the MENA Cristal Festival’s final awards night. The Beirut office of Leo Burnett was helped to its title by the integrated grand Cristal for Cafe Super Brasil’s ‘Read the country’s fortune’, while JWT built on last night’s performance [...]
Lebanon’s Château Ksara rolls out major new ad campaign
Leo Burnett Beirut is rolling out an integrated campaign for Lebanese wine company Château Ksara. The campaign, which includes four TVCs, print, outdoor and digital elements, is called ‘The Original Story’ and focuses on the discovery of Roman era wine caves in 1898. The discovery changed Ksara’s history and consequently Lebanon’s winemaking future, with the [...]
Alfa – Midline
The latest TV campaign from Leo Burnett Beirut for mobile operator Alfa stars Nabil, the embodiment of someone who has been stuck in the middle their entire life and never stood out. Project: Midline Client: Alfa Telecom Creative agency: Leo Burnett Beirut Executive creative director: Malek Ghorayeb Creative director: Areej Mahmoud Associate creative director: Rana [...]
TBWA\Raad wins its first ever Cannes gold
TBWA\Raad has won its first ever gold at Cannes on a night when the region took home another seven Lions. With the winners in media, mobile, creative effectiveness and outdoor announced last night, TBWA\Raad (pictured) walked off with gold and silver in the mobile category for its Red Tomato Pizza fridge magnet, as well as [...]
Region strikes triple gold at Cannes
The Middle East and North Africa struck triple gold last night in the first awards ceremony of the Cannes Lions festival. Tunisia’s Memac Ogilvy Label (pictured) won two promo & activation golds for its ‘The Return of Ben Ali’, while Leo Burnett Beirut landed gold in PR with ‘No Rights, No Women’. The same campaign [...]
Strong regional showing in media and outdoor shortlists
Advertising agencies once again dominate the media shortlist at Cannes, with no regional media agencies making the cut this morning. With the Cannes Lions festival into its second day, the media, outdoor, press, mobile and creative effectiveness shortlists have been released, with a total of 10 regional campaigns being nominated in media. The Leo Burnett [...]
Promising start for the Middle East at Cannes
It’s been a relatively good start for the region at Cannes, with the UAE’s ad agencies picking up 12 shortlists across the direct, promo & activation and PR categories yesterday. During the first day of the weeklong festival, Y&R Dubai received five shortlists in direct for Land Rover’s ‘Edible desert survival guide’ and Gulf News’ [...]
Y&R Dubai ranked world’s third most creative agency
Y&R Dubai was the world’s third most creative agency in 2011, according to the annual Big Won Report. The ranking represents the highest ever position for a Middle East agency. Y&R’s chief creative officer, Shahir Zag, is also ranked number one art director and copywriter by the independent report – the highest position ever for [...]
Walk with Nadine Labaki
Lebanese actress and director Nadine Labaki is the focus of a new campaign for Johnnie Walker. Created by Leo Burnett Beirut, the campaign follows the previous ‘Keep Walking Lebanon’ work, which featured architect Bernard Khoury.
OMD biggest winner at this year’s Gemas Effies
OMD walked away the biggest winner at this year’s Gemas Effies, bagging more than a third of the 30 category awards handed out on the night. The media agency’s haul included two golds, five silvers and five bronzes, with its work for Henkel and PepsiCo the most awarded. However, the grand prix went to Interesting [...]
