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Cannes Winners - Regional

Cannes 2022: Regional winners

McDonald’s reimagines the golden arches into ‘Swings’

Dubai Lynx Winners Exhibition takes over Dubai Media City

ELAN Media signs agreement to develop digital-out-of-home advertising for Place Vendôme Qatar

Havas Tel Aviv partners with Ohr Torah Stone to advocate against the Divorce Law in Israel

Viola Communications to launch new digital out-of-home media In Abu Dhabi

IMPACT BBDO and adidas launch the Arabic iteration of new “Impossible is Nothing” campaign

Dubai Lynx releases shortlists for Creative Strategy, Digital, Industry Craft and Outdoor categories

Backlite Media launches the digital billboard The Jawhara

1 2 3 … 8

Page 2 of 8

THE WORK

$TBWA\Raad The Unlicensed Protest campaign$

The Unlicensed Protest: license plates in Lebanon turn into a campaign for reform

Rexona ‿and us SAFF Saudi Women's National Footbal Team We're Coming campaign

Advertising Creative Digital Featured Marketing Media The WorkJan 31, 2025

Rexona, ‿and us highlight ‘unstoppable spirit’ of Saudi women’s football team

Creative Digital Digital Featured Social The WorkJan 29, 2025

HungerStation turns food posts into a menu through ‘Social Feed’

$KFC Bribe Bucket Call of Duty TBWA\Raad Proximity Chat$

Advertising Creative Digital Editors' Picks Featured Marketing Media Social Media The WorkJan 29, 2025

Call of Duty gamers use KFC ‘Bribe Bucket’ to barter for mercy

Advertising Creative Digital Featured Marketing Media Social Media The WorkJan 27, 2025

adidas says ‘You Got This’ to those who need to hear it in 2025

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