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Havas Middle East brings Du 3D billboard to life

To bring its Unlimited National Data Power Plans to life, ‘du’ and its media agency Havas Middle East leveraged OOH 3D technology in its latest billboard.

Coming to life in JBR, the 3D digital billboard modernises the use of OOH media, allowing both the display of unlimited amounts of data on a single screen and the dissemination of the campaign’s message in a more captivating and powerful way. Breaking the boundaries of traditional OOH, this technology enables the forward-thinking telecom provider to engage more efficiently with its audience by

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