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By Ghida Ismail, director, Fusion5

Power Essays 2022: How web 3.0 is disrupting the advertising world – by Fusion5’s Ghida Ismail

Fusion5 appoints Abdulelah Al-Nahari as director of business development for Saudi Arabia

Digital Essays 2021: Rethinking our reality: marketers join the metaverse, by Fusion5’s Elie Haber

NFTs are the NBT, by Fusion5’s Johnny Khazzoum

Fusion5 appoints Ghida Ismail as director of planning and product development

Fusion5 wins regional media planning and buying scope for De’Longhi Group

Fusion5 wins The Galleria Al Maryah Island media business

The future of adtech without cookies, a research by Fusion5

Industry snapshot: Pascal Khazzoum, Fusion5

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Page 2 of 3

THE WORK

E& Neo Home Plus

e&, Big Kahuna Films and Saatchi & Saatchi unveil AI-crafted campaign

Advertising Creative Digital Editors' Picks Featured Marketing Social Media Special Feature The WorkDec 20, 2024

Behind-the-scenes of the stellar Dubai Sports Season integrated campaign

TallyPrime campaign

Advertising Creative Digital Featured Marketing The WorkDec 20, 2024

Tally Solutions, Great Mountain Picturehouse create ‘Perfectly Simple’ campaign

Al Habtoor Motors Mitsubishi Outlander

Advertising Creative Digital Editors' Picks Featured Marketing Social Media The WorkDec 20, 2024

Mitsubishi Outlander turns into storyteller narrating ‘poetry in motion’ for Eid Al Etihad

Creative Featured The Work Video Video & AudioDec 19, 2024

Riyadh Season drops ‘Obsession’ trailer for Usyk vs Fury rematch

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