Abu Dhabi Islamic Bank (ADIB) has selected Fusion5 as its preferred partner for mainstream media services.
The partnership between ADIB and Fusion5 marks a significant milestone in the bank’s commitment to enhancing its brand standing and strengthening its presence in the highly competitive financial services sector.
The two companies will collaborate closely together to develop and execute a comprehensive mainstream media strategy that aligns with the bank’s core business objectives.
This partnership will play a significant role in driving ADIB’s growth and reaching a wider audience in the UAE and beyond.
Commenting on this collaboration, Inas Abou Salem, Global Head of Marketing Communications & Branding at ADIB, said: “We look forward to our partnership with Fusion 5 to expand and grow the ADIB brand in the UAE market and globally.
“We believe we have took on the right partner to be part of our next chapter of growth and to many great brand achievements.”
Johnny Khazzoum, Managing Partner at Fusion5, said: “We are honored to have been chosen by ADIB as a key partner in their drive for growth.
“Our team is eager to collaborate closely with ADIB to create impact, deliver on business objectives, and resonate with their brand values. We are confident that together, we will take our connection with ADIB’s customers and stakeholders to the next level.”