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Smiles all around in times of distress

Etisalat by E&’s rewards and deals app, Smiles launched its new campaign to promote its new home services offering.

The app, initially a rewards platform, has subsequently expanded its offerings to include food and groceries, and now also offers home services such as cleaning.

Its new campaign consists of a series of videos that add a playful twist on the idea of home services.

The second Campaign Saudi Briefing event of the year will be taking place in Riyadh on 12th October 2023. A variety of panels and speakers will be discussing the themes of media and marketing. For more details, click here. 

The series of videos include different situations that are normally frustrating, like a broken tap flooding the ki


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