During Ramadan food brand MAGGI – NESTLE FOOD, part of Nestle Middle East, used personalised content to help women make a difference in their cooking through its products and services.
‘Experience a Ramadan like no other with Maggi!’ campaign was launched for Ramadan, the most food-centric time of the year. Regardless of cooking skills, it focused on the fact that there’s always the challenge of deciding what to cook every day for 30 days. “Everyone deserves their moment of glory.”
The brand used personalised content to celebrate the essence of Ramadan, which is rooted in bringing joy and culinary delight to all.
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