
India’s Digidarts, is making a bold entry into the Middle East, bringing its marketing expertise and ‘Bullseye Performance’ strategies to high-growth markets like the UAE, Saudi Arabia, and Kuwait.
The expansion to the region follows the performance marketing agency’s mandate for Careem, a leading multi-service platform in the region. With plans to leverage AI-powered analytics and precision targeting, Digidarts aims to enhance Careem’s customer acquisition and engagement strategies, ensuring sustained growth across the Middle East.
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The agency also claims to have a decade-long track record of scaling over 100 brands across D2C, fintech, healthcare, and FMCG, and with this new mandate, aims to redefine performance marketing in the region with AI-powered, data-driven solutions.
The agency claims that as digital adoption surges in the UAE and Saudi Arabia, brands are seeking AI-driven marketing strategies to stay ahead of the competition. Coupled with Kuwait’s booming quick commerce sector, the Middle East presents a significant opportunity for Digidarts’ ROI-focused, data-led approach. The agency claims its full-funnel performance marketing expertise is poised to drive customer acquisition, engagement, and retention for brands looking to scale in the Middle East.
Siddhartha Vanvani, Founder & CEO, Digidarts said: “The Middle East is a dynamic market with immense potential, and we’re excited to help brands scale with performance-driven strategies. At Digidarts, we don’t just run campaigns — we turn ambition into sustainable digital success.”
With a sharp focus on paid media, performance creatives, full-funnel conversion optimisation, and AI-powered audience segmentation, Digidarts aims to provide customised marketing solutions that maximise ROI and accelerate brand growth across MENA.